Ultimate Hype!

Tonight’s pre-TUF (warning: link goes to obnoxious website with automated talkie) hour on Spike TV is devoted to hyping a fight between Chuck Lidell and Jeremy Horn that happened in August of 2005.

Chuck says: “No one gets in my head like that. I go out and fight, I fight.”

It is reminiscent of Igor Zinoviev’s heavily accented “I like fight. Fight is win.”

[Postscript: An earlier version of this post described tonight’s show as hyping a fight scheduled to happen in October of this year. The whole damn show was presented as hype for a fight-to-come, then at the end, they showed about 20 seconds of the fight-that-went, at which point I remembered having seen it. I was getting excited. The hype was working, and I already knew the outcome.]


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